Interactive Graphic

interactive graphic block

Add hotspots to an image your audience can interact with. A hotspot can open an info pop-up with more details, drill down to another image, or open an external link. Perfect for product tours, illustrated maps, infographics, or any visual that benefits from layered information.

Setup

  1. Click on ADD A BLOCK and select Interactive Graphic.
  2. Add a heading in the Title field and optional supporting text in the Description field.
  3. Click on Add image, GIF, or video/audio file to upload your main image.
  4. Click anywhere on the image to place a hotspot. Hotspots are numbered automatically (#1, #2, …) in the order you add them, and can be dragged to reposition. Click the Edit details button on a hotspot to jump to its configuration field below.
  5. Choose the hotspot shape – hover over a hotspot on the image to switch between:
    • Dot – a single point.
    • Circle or Rectangle – an area you drag out to cover a region of the image. Resize it with its handles, or set an exact size from the toolbar.

    Dots and areas take their color from the block options (see below).
  6. For each hotspot, fill in the field that appears below the image:
    • Label – short text shown next to the hotspot on hover.
    • Title – bold heading shown at the top of the info pop-up.
    • Description – optional body text shown in the info pop-up.
    • Media – optional image, GIF, video, or audio shown in the info pop-up.
    • Call-to-action button (optional) – add Button text and a URL to show a button inside the info pop-up. It opens in a new tab.
  7. Set what happens on click or tap with the Action on hotspot click/tap dropdown:
    • Show info pop-up – opens a pop-up with the Title, Description, Media, and optional CTA button you set.
    • Switch to a different image – drills down to another image. Upload additional images first; each gets an editable heading (default Image #x).
    • Open external URL – sends your audience to any URL. mailto: links work too.
  8. Use the toolbar above each hotspot field to access:
    • Coordinates – enter an exact X and Y position for pixel-perfect placement.
    • Size – for Circle and Rectangle hotspots, enter an exact Width and Height.
    • Highlight on Map – scrolls up to the image and highlights the hotspot's location.
    • Delete – removes the hotspot.
    • Collapse – collapses the hotspot field.

The hotspot's field header shows its number – plus a link icon if the hotspot links out to a drill-down image or external URL – along with its label.

Drill-down rules

  • Hotspots on a drill-down image can't lead to yet another image – only one drill-down layer is allowed.
  • Circular navigation between images is prevented automatically.
  • A drill-down image can only be deleted when no hotspots still reference it.
  • A hotspot can't be completely empty – at minimum, add a Title.

Audience view

  • The image is shown full-width with a toolbar to zoom and pan. On mobile, your audience can pinch and drag; on desktop, the +/- buttons or ⌘+scroll work the same way.
  • Dot hotspots appear as pulsing points; Circle and Rectangle areas are shown as shaded regions and don't pulse. On desktop, hovering a hotspot shows its label as a tooltip.
  • Hotspot numbers aren't shown to your audience by default – a number only appears when several hotspots sit close together and are grouped. Tapping a group zooms in until they separate.
  • Tapping a hotspot opens its info pop-up, swaps to its drill-down image, or opens its external URL – depending on what you configured.
  • When a drill-down image is open, a back button with a thumbnail of the previous image appears in the toolbar.

Block options

Click on the Options icon on the right of Interactive Graphic to configure the following settings.

OptionDescriptionDefault
Hotspot backgroundBackground color of the hotspot dots and areas.#1A1A64
Hotspot textText color of the hotspot number and the hover label.#FFFFFF
Show media in info pop-upToggle to show or hide media inside the info pop-up.ON
Media ratio (Info pop-up)Aspect ratio for media inside the pop-up. Hotspot dots and drill-down images always use their original ratio.Wide (16:9)